Two jobs under My Business
My Business is not only a settings screen. It is how you show up as a real company on the platform and how you teach AI what you sell.
Publish a listing with the details buyers expect — name, type, place, contacts, website — and keep product definitions that power ICP scoring in Lead Search. Find local business leads with Local Finder covers the buyer side of the same marketplace.
Why listing matters for SaaS growth
Lead platforms that only scrape the open web ignore a simple commercial truth: suppliers also want to be discovered. Registering your company on B2BLead puts your profile in the product itself.
That is a growth loop for the marketplace side of the SaaS — more published businesses, more reasons for buyers and sellers to return.
Products for AI scoring
Even if you never publish a public listing, product cards under My Business still matter. Clear product language is what AI uses to score whether a target company is a buyer — not whether their homepage repeats your brand name.
See the AI company validation article for the scoring workflow, and Pricing for plans that include AI credits.