The primary B2BLead motion: companies, people, AI-prepared scoring

Lead Search is the main B2BLead workflow. Start with industry and location context, then return companies you can select. From there find people — roles and titles that match who you sell to.

That two-step flow (companies → people) keeps lists account-based instead of dumping random contacts with no company context. Pair it with Prepare with AI and buyer-fit scoring so weak accounts never reach enrich or send.

Under My Business → Products, name what you sell, describe who buys it, and optionally upload a brochure PDF. Run Prepare with AI to build a scoring brief used for ranking and live scores — AI judges buyer identity, not whether their homepage repeats your brand name.

Add warm-up countries. After prepare, B2BLead scores real companies already in our directory for those markets in the background. Ranked company search then reflects your product ICP before you spend credits on one-off scores. Full detail: Prepare with AI and warm up product scores.

After you have companies and people:

• Use warm-up / product ranks to prioritize strong fits
• Run live AI scores on selected rows when you need a fresh judgment (1 credit each on paid plans)
• Enrich emails and phones only for keepers
• Save to Lead CRM with notes and follow-ups
• Use Lead Search and CRM templates for follow-up you control

Generic databases sell volume. B2BLead sells qualified motion: directory-backed search, product-aware ranking, credit-metered enrichment, and CRM history — so capacity goes to accounts that can actually buy.